HP Philippines brought its latest AI-powered PCs, workstations, gaming devices, displays, and print solutions to HP Elevate Cebu 2026, highlighting how businesses in Cebu and the wider Visayas and Mindanao region can apply AI and connected technology to everyday workflows.
The event comes as organizations increasingly move from experimenting with AI toward integrating it into productivity, collaboration, security, and other workplace processes.
HP brings AI computing closer to Cebu businesses
During her opening keynote, HP Philippines Managing Director Ida Evina Ong-Co emphasized the need for technology to simplify rather than fragment the workplace as businesses adopt AI across different devices and applications.
“Through One HP, we bring together PCs, workstations, print, collaboration, software, services and security,” Ong-Co said, describing the company’s approach to helping organizations modernize their technology infrastructure based on their specific needs.
The event also highlighted HP’s local channel partner network, which supports businesses across Cebu and the broader Visayas and Mindanao markets.
HP expands its AI PC lineup
HP’s latest computing devices took center stage at the event, covering professional, mobile, and everyday workloads.
Among the products showcased was the HP EliteBoard G1a Next Gen AI PC, which integrates an AI-enabled computer into a compact keyboard form factor. HP also featured the HP OmniBook Ultra 14, OmniBook X Flip 14, and OmniBook 3 16, offering different configurations for professionals, creators, and general users.
For business users, the HP ProBook 4 G1i 14 was also presented as an option for office, hybrid, and mobile work.
The broader lineup reflects HP’s push to make AI-enabled computing available across different types of users rather than limiting the technology to specialized workstations.
ZBook targets demanding professional workloads
For engineers, designers, and other professionals handling heavier workloads, HP showcased the ZBook X G2i 16 Mobile Workstation PC.
The mobile workstation combines professional-grade computing performance with a portable form factor, allowing users to move demanding creative and technical workloads between offices, studios, project sites, and other locations.
HyperX and OMEN target Cebu’s gaming community
HP also brought its gaming portfolio to the event through the HyperX OMEN 15 Gaming Laptop PC.
The gaming laptop features OMEN AI, which can help optimize system and game settings while supporting gaming, streaming, and content creation. Its inclusion at the Cebu event also reflects the region’s growing gaming and esports community.
Displays and print solutions round out the lineup
Beyond PCs, HP showcased its latest professional displays, including the HP Series 7 Pro 740pm 5K2K Conferencing Monitor and HP Series 7 Pro 727pm 4K Conferencing Monitor.
Both combine high-resolution displays with conferencing capabilities, targeting hybrid work environments where video meetings and multitasking are part of everyday workflows.
HP also featured several print and scanning products, including the HP LaserJet Pro MFP 4112fdw for business document workflows and the HP Smart Tank 750 for homes and small businesses with higher-volume printing requirements.
For organizations handling large amounts of physical documentation, the HP ScanJet Enterprise Flow N9000 sn1 and HP ScanJet Pro 4200 s1 were showcased for document digitization and management.
HP products remain available across Cebu
HP said customers in Cebu can access its products through HP World at Ayala Center Cebu and SM City Cebu, as well as retailers including Octagon, PC Express, Thinking Tools, Silicon Valley, Abenson, SM Appliance, and Robinsons Appliances, alongside other authorized HP partners.
With HP Elevate Cebu 2026, the company is positioning its broader portfolio around a shift from simply adopting AI to integrating it into the devices, workflows, and security infrastructure businesses already use.
