Smart Communications, through its value brand TNT, has introduced a new feature designed to simplify how prepaid users find mobile promos.
Called “For You Po,” the tool delivers personalized promo recommendations based on user behavior, making it easier for subscribers to choose offers aligned with their data, call, and text usage.
The feature is accessible via the Smart App and other channels, reflecting the telco’s push toward more AI-driven customer experiences.
Personalized recommendations aim to reduce decision fatigue
“For You Po” uses AI to surface relevant promos, removing the need for users to manually browse or compare multiple offers.
Subscribers can expect:
- Tailored data, call, and text bundles
- Faster discovery of relevant promos
- Streamlined checkout within the app
This approach addresses a common challenge in prepaid ecosystems, where a wide range of options can make it difficult for users to identify the best value.
Multiple access points expand reach across users
TNT has integrated the feature across several platforms to improve accessibility, especially for prepaid users with different device preferences.
Users can access “For You Po” through:
- The Smart App homepage
- USSD menu via *123#
- Facebook Messenger (Android users via “Buy Data”)
This multi-channel rollout ensures the feature remains available even for users with limited app usage or lower-end devices.
Supports growing demand for data-heavy usage
The launch comes as mobile usage in the Philippines continues to shift toward data-intensive activities such as video streaming, social media, and online gaming.
By tailoring promos to individual usage patterns, TNT aims to help subscribers:
- Maximize value from prepaid spending
- Maintain consistent connectivity
- Avoid overpaying for unused services
Backed by Smart’s network performance gains
The feature rollout also builds on recent network recognition for Smart, which earned awards from Ookla for mobile video experience and latency.
Improved network performance complements the personalized promo system, particularly for users who rely on stable connections for real-time applications.
TNT’s “For You Po” reflects a broader shift in the telecom industry toward AI-powered personalization, where services adapt to individual user behavior rather than offering one-size-fits-all packages.
As competition intensifies in the prepaid market, features like this could play a key role in improving user retention, engagement, and overall customer experience.
