HONOR Taps Julia Barretto and Joshua Garcia to Spotlight AI
HONOR Taps Julia Barretto and Joshua Garcia to Spotlight AI with HONOR 400 5G
A Star-Studded Pairing That Captures the Pulse of AI Innovation
When a smartphone brand sets its sights on redefining AI-driven experiences, it helps to enlist ambassadors who understand what it means to stay relevant, inspired, and influential. Enter Julia Barretto and Joshua Garcia—two of the Philippine entertainment industry’s brightest stars—officially announced as the very first brand ambassadors of HONOR Philippines for the newly launched HONOR 400 5G.
Unveiled on June 18, 2025, this landmark partnership signals a new era for the brand, as it marries the power of AI-driven technology with authentic, cultural relevance. From heartfelt performances on screen to social media moments that resonate with millions, Julia and Joshua represent connection in its purest form—a value at the heart of HONOR’s latest flagship device.
Two Icons, One Vision
What makes Julia and Joshua a perfect match for the HONOR 400 5G? It’s more than just star power. It’s synergy.
Both actors have carved out names for themselves not just through acting, but through authenticity. They’re influential, but grounded. Popular, but relatable. It’s that exact balance that the HONOR 400 5G strikes in its design and features—bringing AI innovation to real people in real-life scenarios.
Stephen Cheng, Vice President of HONOR Philippines, expressed it best:
“We are thrilled to have Julia and Joshua as the faces of the HONOR 400 5G. Their energy, creativity, and authenticity align perfectly with our vision of making advanced technology accessible and relevant to everyone.”
Their brand of creativity mirrors the camera capabilities and AI features that HONOR is banking on to stand out in an increasingly competitive tech landscape.
A Collaboration Rooted in Technology and Storytelling
The HONOR 400 5G doesn’t just sit in the corner of a meeting room. It’s meant to be lived with, documented with, and pushed to its creative limits.
As brand ambassadors, Julia and Joshua will be showcasing how the 400 5G turns everyday moments into cinematic experiences. With its 200MP Ultra-clear AI camera, dynamic editing tools, and on-device AI performance, the smartphone is tailor-made for the kinds of digital storytelling they’re known for.
Expect to see the pair in immersive campaigns across social media, digital content, and future HONOR events, illustrating how the brand seamlessly fits into the narrative of modern-day creativity.
And as fans of the duo know well, when Julia and Joshua collaborate, the chemistry speaks for itself. This time, that chemistry meets 5G connectivity, ultra-bright displays, and AI-powered optimization.
The HONOR 400 5G: Designed for Creators, Performers, and Dreamers
In pairing with Julia and Joshua, HONOR is also setting the stage for its HONOR 400 5G to land in the hands of consumers who demand more.
Here’s a quick look at why this device is making waves:
- 200MP Ultra-clear AI main camera with pro-grade detail, even in low light
- AI Eraser and Film Simulation Mode to turn photos into magazine-quality visuals
- 6000mAh Silicon-Carbon Battery with 88W HONOR Wired SuperCharge
- Snapdragon 7 Gen 3 Processor with CPU Turbo X Game Engine for elite performance
- IP66 water and dust resistance, perfect for all-day adventure
- 5000nit Ultra Bright Display, readable under direct sunlight
Everything about this device suggests a phone designed for content creators, high-performing users, and yes, people like Julia and Joshua—who live in front of a camera and need a device that can keep up.
Colorways, Pre-orders, and Lifestyle Perks
The HONOR 400 5G is available in three striking colors:
- Midnight Black
- Tidal Blue
- Desert Gold
The phone retails for Php 22,999 for the generous 24GB RAM (12GB + 12GB virtual) + 512GB storage model—a spec sheet that, on paper and in real-world use, places it in a sweet spot of performance and value.
But HONOR isn’t stopping there. Between June 17 and 27, 2025, every pre-order includes FREE items worth ₱9,397:
- JBL Go 4 speaker
- HONOR Choice Earbuds Clips
- Jisulife Pro 1 fan (for claiming on June 28 only)
And if you’re lucky enough, you might just win big. Pre-order customers stand a chance to win either a Rolex GMT Master II (₱600,000) or a Hermès Lindy Mini Bag (₱420,000).
It’s not just a smartphone—it’s a whole experience.
A Statement of Commitment from HONOR
By selecting Julia Barretto and Joshua Garcia as brand ambassadors, HONOR is making a broader statement. That technology should be powerful and expressive. That it should be relevant to how people live, create, and connect.
And if we’re talking about connecting, few people do it better than Julia and Joshua. Whether through screen or smartphone, they engage, they share, and they relate. With them at the forefront, HONOR 400 5G becomes not just another device on a shelf—it becomes a character in the stories people create daily.
Expect more from this partnership. More moments, more surprises, more human touches from a tech brand that clearly understands the importance of relationships—both personal and digital.
Order now at any HONOR Experience and Partner Stores, and online via Lazada https://bit.ly/Laz_H400_PR, Shopee https://bit.ly/Shop_H400_PR, and TikTok Shop https://bit.ly/TikTok_H400_PR.
To know more about HONOR 400 5G, head on to: https://bit.ly/Web_H400_PR. For more exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph) and TikTok (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.
