Acer has retained its position as the Philippines’ No. 1 laptop brand in 2026, extending a leadership streak that spans two decades while maintaining the top spot in both the consumer and gaming laptop markets.
According to Nielsen-GfK data covering the first five months of 2026, Acer captured a 37% market share in the consumer laptop segment and 34.5% in gaming laptops, reinforcing its dominance in the local PC market.
Acer builds on 20 years of market leadership
The latest figures follow Acer’s milestone of being the country’s top-ranked laptop brand for 20 consecutive years (2006–2025), based on the IDC Quarterly Personal Computing Device Tracker (Q4 2025).
The company also entered 2026 after recording its highest-ever consumer laptop market share in 2025 at 37.3%, driven by demand across both its mainstream and gaming product lines.
Acer Philippines Managing Director Sue Ong-Lim said the milestone coincides with the company’s 50th anniversary, highlighting its long-term commitment to making technology more accessible.
Beyond laptops: Building a broader technology ecosystem
According to Acer, the company’s sustained market leadership is supported by more than its product lineup, with continued investments in retail expansion, after-sales service, and community-driven initiatives.
Among its flagship programs are Acer Day, now in its 10th year, which combines product showcases with community and lifestyle activities, and the Asia Pacific Predator League, which is entering its eighth year as one of the region’s major esports competitions focused on competitive gaming.
Acer says these initiatives have helped strengthen its presence beyond traditional PC hardware by engaging consumers through gaming, entertainment, and youth-focused events.
Expanding its presence in education
Outside the consumer market, Acer continues to invest in education through the Acer Edu Summit, a regional event that brings together educators, policymakers, and technology leaders to discuss the role of artificial intelligence and digital innovation in classrooms.
The company said the initiative reflects its broader focus on supporting technology adoption across different sectors.
Marking 50 years of innovation
Acer is celebrating its 50th anniversary in 2026, a milestone the company says underscores its continued focus on innovation, product reliability, and community engagement.
As competition in the Philippine PC market continues, Acer’s latest market share figures indicate it remains the country’s leading laptop brand across both consumer and gaming categories.
