The vivo X300 FE is taking center stage through a series of creator-led photography showcases, highlighting how its 50MP ZEISS Super Telephoto Camera performs across portraits, travel photography, and long-range zoom. Rather than relying on studio demonstrations, vivo tapped lifestyle, fashion, and travel creators to demonstrate the smartphone’s imaging capabilities in real-world scenarios.
The campaign focuses on the device’s ability to deliver detailed images across varying focal lengths while emphasizing the flexibility of the bundled vivo ZEISS Telephoto Extender Gen 2.
vivo X300 FE camera combines ZEISS optics with extended zoom
At the core of the vivo X300 FE is a 50MP ZEISS Super Telephoto Camera, paired with the vivo ZEISS Telephoto Extender Gen 2 to provide extended zoom capabilities.
According to vivo, the system supports focal lengths ranging from 14mm ultra-wide to 400mm optical-equivalent zoom, while digital zoom extends the reach to 1,200mm. This versatility allows the camera to adapt to a wide range of shooting scenarios, including portrait photography, travel landscapes, cityscapes, stage performances, long-distance architectural shots, and low-light photography.
During the demonstrations, the camera consistently preserved fine detail and balanced exposure when photographing distant subjects, showcasing the system’s ability to deliver clear images across a broad range of focal lengths.
Creators put portrait and night photography to the test
Lifestyle creator Patricia Chua showcased the vivo X300 FE across fashion portraits and nighttime city photography.
Using the smartphone’s 85mm portrait perspective, Stage Mode, and ZEISS Telephoto Extender Gen 2, she captured portraits with natural-looking skin tones while producing zoomed-in images of distant buildings that retained architectural detail despite challenging lighting conditions.
The examples demonstrate how the telephoto system handles both subject separation and long-range image clarity without requiring dedicated camera equipment.
Travel photography benefits from flexible focal lengths
Travel creator June Sarahina highlighted the versatility of the vivo X300 FE during outdoor shoots, using the device to capture everything from expansive landscapes to distant subjects.
Rather than carrying multiple lenses or a dedicated camera, Sarahina relied solely on the smartphone to photograph scenic landscapes, urban landmarks, architectural details, and telephoto compositions throughout the trip.
The ability to switch seamlessly between ultra-wide and long-range zoom using a single device reflects a growing trend among travel creators, who are increasingly adopting smartphone-based workflows to reduce the amount of equipment they need while maintaining flexibility in the field.
Fashion and lifestyle creators showcase image detail
Fashion and beauty creator Meg Perez focused on portrait photography, demonstrating how the vivo X300 FE reproduces fine textures and accurate colors.
Images captured with the 50MP ZEISS Super Telephoto Camera preserved details such as individual hair strands, fabric textures, and reflective clothing while maintaining balanced exposure. Even at longer focal lengths, subjects remained sharp with natural-looking background separation.
Meanwhile, creator Niel explored concept photography using stylized sets and fashion elements, highlighting the camera’s ability to capture intricate textures while preserving consistent color reproduction throughout the frame.
vivo continues to emphasize creator-focused smartphone photography
As smartphone cameras increasingly replace dedicated cameras for content creation, manufacturers continue investing in advanced telephoto systems and computational photography.
With its 50MP ZEISS Super Telephoto Camera, ZEISS Telephoto Extender Gen 2, and support for a wide range of focal lengths, the vivo X300 FE positions itself as a photography-focused smartphone for users who regularly create portraits, travel content, and social media visuals without carrying additional camera gear.
The vivo X300 FE and the vivo ZEISS Telephoto Extender Gen 2 are available through vivo stores nationwide, the vivo e-store, Shopee, Lazada, and the vivo official app. The bundled package is priced at ₱68,998, while purchases made through the vivo e-store and official app include a complimentary vivo Photography Bag.
