Frigidaire has reintroduced its refrigeration lineup to the Philippine market under CYA Industries, which the source identifies as the brand’s new official licensee in the country. The Frigidaire Philippine market return centers on built-in and modular refrigeration products designed for contemporary kitchen layouts, including the PureFit Built-In Multi-Door Refrigerator and the PerfectMatch system.
Built-in refrigeration for modern kitchens
The PureFit Built-In Multi-Door Refrigerator, model FR-BI18HBBS, has an 18-cubic-foot capacity and uses Frigidaire’s PureFit Design Technology. According to the company, the system combines a dynamic condenser with specially engineered hinges to support a “no gap” true flush-fit installation within kitchen cabinetry.
Frigidaire says the design keeps the refrigerator’s side walls cool and can provide up to 10% more interior storage capacity, or approximately 150 liters of additional space, while retaining the same external footprint. The listed dimensions are 190.2 centimeters high, 90.5 centimeters wide, and 59.7 centimeters deep.
The lineup also includes the PerfectMatch modular refrigeration concept. It combines the 11-cubic-foot FR-PF11NBBS built-in upright freezer, the 13-cubic-foot FR-PR13NBBS upright refrigerator, and the 12-cubic-foot FR-PB12NCBS bottom-freezer refrigerator. Together, the three units provide up to 36 cubic feet of cooling storage capacity, according to the source, while maintaining a coordinated built-in appearance.
Cooling and electrical features
The FR-PF11NBBS and FR-PR13NBBS feature a 105-degree wide-angle door opening intended to improve visibility and access to the interior. Both models also use a dynamic condenser, which the company says allows their outer sides to remain cool for flush integration with cabinetry.
Frigidaire’s Metal-Tech Cooling technology uses a stainless-steel back panel. The company says this supports even cooling, helps maintain consistent temperatures, reduces cool-air loss, and helps prevent frost buildup.
The source also lists a wide voltage range of 160V to 260V for the lineup. Frigidaire says this is intended to handle voltage fluctuations and support stable operation during power inconsistencies. Its i5 Inverter Technology is claimed to save up to 60% more energy than non-inverter units while providing more stable and efficient cooling performance. These claims remain manufacturer-provided and were not independently tested in the announcement.
Relaunch in the Philippines
Franklin Chan of CYA Industries said, “We are excited for Filipino homeowners to rediscover the same quality and excellence they have come to know of Frigidaire, with modern features and benefits for contemporary living.”
The new lineup was officially introduced to dealers, business partners, media members, and industry stakeholders during the brand’s relaunch on April 22, 2026, at the Monet 1 & 2 Ballroom of Novotel Araneta City. The Frigidaire Philippine market return therefore places the brand’s updated refrigeration products back in a local market where the name has historically been associated with refrigerators.
The source does not provide pricing, retailer details, or consumer availability dates for the listed models. It identifies CYA Industries as the new official Philippine licensee. The Frigidaire Philippine market return currently covers the announced PureFit and PerfectMatch refrigeration lineup, with further purchase and rollout details still to be provided.
