{"id":7165,"date":"2018-06-27T07:37:18","date_gmt":"2018-06-27T07:37:18","guid":{"rendered":"http:\/\/www.techbeatph.com\/wproot\/?p=7165"},"modified":"2018-06-27T07:37:18","modified_gmt":"2018-06-27T07:37:18","slug":"citi-launches-next-generation-mobile-app","status":"publish","type":"post","link":"https:\/\/www.techbeatph.com\/wproot\/citi-launches-next-generation-mobile-app\/","title":{"rendered":"Citi launches next generation mobile app"},"content":{"rendered":"

Citi launches next generation mobile app
\n\"\"
\nMobile Banking is now the top digital channel for Citi\u2019s consumer banking clients<\/p>\n

Manila – For Citi\u2019s credit card customers in the Philippines, the next generation Citi Mobile\u00aeApp will significantly change the way they manage their finances as Citi introduces a new and comprehensive set of mobile app features and experiences.
\nCiti Philippines CEO Aftab Ahmed and Consumer Banking Head Manoj Varma presented the Citi Mobile\u00aeApp experience to provide customers with the freedom to do more, thanks to innovative and new functionalities, such as credit card locking and unlocking.
\nWith this launch, Citi\u2019s credit card clients in the country can seamlessly manage transactions and other needs digitally from anywhere and at any time.
\n\u201cWe are delighted to continue to introduce innovative digital solutions in the credit card industry,\u201d said Ahmed. \u201cWe are relentlessly focused on making it more convenient for our customers to transact with us. The Citi Mobile App will deliver a simple, fast and personalized experience to our valued card customers.\u201d
\nCiti’s Consumer Banking business has focused on digital transformation, continuously enhancing capabilities to make the customer journey more seamless on a desktop, mobile app or phone browser. More than 60 percent of Citi Philippines customers are already enrolled in digital channels, with even more customers already subscribed to electronic statements and notices. Today, the biggest growth in digital enrollments has been in mobile banking, which has surged 64% in the last 12 months.
\n\u201cMobile banking is Citi\u2019s largest and fastest growing channel in the Philippines and we expect digital enrolments to continue to accelerate.\u201d said Varma.\u201cWe are excited to continue our tradition of innovation by bringing new and upgraded mobile solutions to best serve our customers\u2019 needs in the digital age.\u201d
\nCiti is one of the first banks to launch an online presence and also one of the pioneers in attracting customers through its website. In recent years, the bank introduced numerous services including live chat, instant global fund transfers, and pioneering voice biometrics technology allowing customers to be identified through their unique voice print.
\nIn Asia Pacific, mobile banking overtook other digital channels to become the preferred channel used by Citi\u2019s Asia Pacific clients. Digital is also growing rapidly as a source of new business at Citi. Digital acquisition in Citi\u2019s Credit Cards and Loans business grew 57% year-on-year, and digital lending now accounts for 40% of total consumer loans fulfilled by Citi in the region.
\nThe next generation Citi Mobile\u00ae App provides a comprehensive suite of features to help customers track rewards points and manage outstanding balances, available limits, transaction details and bill payments. Customers can quickly activate new or replacement cards and temporarily lock misplaced cards.
\nSecurity features include biometric authentication (Face ID, Touch ID, and Android Fingerprint) and the Citi Mobile\u00ae Token, which instantly generates a One-Time PIN that authorizes online banking transactions.
\nThe Citi Mobile\u00ae App has also been designed to ensure a seamless and intuitive navigation experience. Qualified customers can convert a portion of their latest credit card balance to installment by simply tapping a \u201cConvert\u201d button. With just a few taps, eligible cardholders can get cash from their credit cards, which can be repaid in monthly installments.<\/p>\n

Citi\u2019s performance in the digital banking space has been recognized by the industry, winning several notable awards recently including:<\/p>\n

\u2022 Best Retail Mobile Banking Experience – Philippines (The Asset Triple A Digital Awards 2017)
\n\u2022 Best Internet Banking Initiative (The Asian Banker Philippine Country Awards 2017)
\n\u2022 Best Consumer Digital Bank \u2013 Philippines (Global Finance Best Digital Bank Awards 2017)<\/p>\n","protected":false},"excerpt":{"rendered":"

Citi launches next generation mobile app Mobile Banking is now the top digital channel for Citi\u2019s consumer banking clients Manila – For Citi\u2019s credit card customers in the Philippines, the next generation Citi Mobile\u00aeApp will significantly change the way they manage their finances as Citi introduces a new and comprehensive set of mobile app features…<\/p>\n","protected":false},"author":3,"featured_media":7166,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-7165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-techbeatcast"],"_links":{"self":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/7165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/comments?post=7165"}],"version-history":[{"count":2,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/7165\/revisions"}],"predecessor-version":[{"id":7168,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/7165\/revisions\/7168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/media\/7166"}],"wp:attachment":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/media?parent=7165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/categories?post=7165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/tags?post=7165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}