{"id":345,"date":"2015-01-10T06:53:03","date_gmt":"2015-01-10T06:53:03","guid":{"rendered":"http:\/\/techbeatph.com\/wproot\/?p=345"},"modified":"2016-12-13T03:51:42","modified_gmt":"2016-12-13T03:51:42","slug":"ford-philippines-honors-motoring-journalism-excellence","status":"publish","type":"post","link":"https:\/\/www.techbeatph.com\/wproot\/ford-philippines-honors-motoring-journalism-excellence\/","title":{"rendered":"Ford Philippines Honors Motoring Journalism Excellence"},"content":{"rendered":"<p><a href=\"http:\/\/www.ford.com.ph\/about\/events-awards\/henry-ford-awards\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-347 size-large\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/ford_entrance-sticker-01-1024x1024.jpg\" alt=\"ford_entrance sticker-01\" width=\"465\" height=\"465\" \/><\/a><\/p>\n<p><strong>MANILA, Philippines, 08 January 2015 <\/strong>\u2013 Techbeatph.com got invited for the first time to 14<sup>th<\/sup> Annual Henry Ford Awards (HFA). Ford Philippines celebratesd motoring journalism excellence at the annual event. The Henry Ford Awards is the country\u2019s most prestigious journalism award-giving body that recognizes the best multimedia work of journalists that helped drive and shape the automotive industry in 2014.<\/p>\n<figure id=\"attachment_349\" aria-describedby=\"caption-attachment-349\" style=\"width: 300px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.ford.com.ph\/cars\/new-mustang\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-349 size-medium\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/HFA-1-300x200.jpg\" alt=\"HFA-1\" width=\"300\" height=\"200\" \/><\/a><figcaption id=\"caption-attachment-349\" class=\"wp-caption-text\">The 50th Anniversary Mustang<\/figcaption><\/figure>\n<p>The night started off with very nice sit down dinner. The atmosphere was filled with excitement and anticipation. Most of the journalists present submitted at least one entry to the annual awards.<\/p>\n<p>The HFA remains the only one journalism award that recognizes excellence in print, broadcast and online media in the automotive industry. Ford Philippines received over 200 submitted entries 2014 &#8211; nearly double the amount of entries submitted the previous year &#8211; more and more automotive and lifestyle journalists participated this year, with entries competing for a total of 12 awards in eight regular categories and four special categories.<\/p>\n<figure id=\"attachment_361\" aria-describedby=\"caption-attachment-361\" style=\"width: 300px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-361 size-medium\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/HFA-13-300x200.jpg\" alt=\"HFA-13\" width=\"300\" height=\"200\" \/><figcaption id=\"caption-attachment-361\" class=\"wp-caption-text\">Joseph Ayllon AVP Communication<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>\u201cOver the years, we have seen the growth in effective storytelling in the automotive industry with the media staying true to their commitment and passion to provide accurate news and information to the public,\u201d said Joseph Ayll\u00f3n, assistant vice president for Communications, Ford Philippines.<\/p>\n<p>\u201cWith almost double the amount of entries we have received this year, the annual HFA has stayed strong over the years. We would like to thank our friends in the media for their continued role in shaping the automotive as well as their continued support to share our One Ford story with their readers,\u201d Ayll\u00f3n added<\/p>\n<p><strong>Category Winners<\/strong><\/p>\n<p>This year\u2019s HFA winners include James Deakin of Philippine Star for \u2018Automotive Print Feature\u2019, Andy Leuterio of topgear.com.ph for \u2018Automotive Column\u2019, Dinzo Tabamo of topgear.com.ph for \u2018Automotive Online Feature\u2019, and James Deakin of Jamesdeakin.ph for \u2018Automotive Blog.\u2019<\/p>\n<p>Also recognized were Carlo Chungunco of Top Gear Philippines for the \u2018Green and Smart Technology Feature\u2019 category, Kristine Fonacier of Grid Magazine for the \u2018Automotive Lifestyle Feature\u2019; Tony Velasquez of ANC\u2019s Future Perfect for \u2018Automotive Video Feature\u2019, and Alfred Mendoza of Top Gear Philippines for \u2018Best Published Photograph.\u2019<\/p>\n<figure id=\"attachment_366\" aria-describedby=\"caption-attachment-366\" style=\"width: 300px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-366 size-medium\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/HFA-18-300x200.jpg\" alt=\"HFA-18\" width=\"300\" height=\"200\" \/><figcaption id=\"caption-attachment-366\" class=\"wp-caption-text\">Issa Suarez &#8211; Ford Manager Communication<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Winners for the special Ford Categories include Steven Yu of C! Magazine for \u2018Ford Automotive Feature\u2019, Ulysses Ang of Philippine Star for \u2018Go Further Feature\u2019, and Eugene Araneta of Tessdrive.com for \u2018Ford Published Photograph.\u2019<\/p>\n<p>The most anticipated award, \u2018Best Broadsheet Motoring Section,\u2019 was presented to Fast Times of The Manila Times. All national broadsheet automotive sections are automatically included in the competition and judged on content, relevance, consistency and layout quality.<\/p>\n<p>\u201cThrough HFA, Ford is strengthening its commitment to honor and give due recognition to both automotive and lifestyle journalists who have displayed unparalleled excellence in automotive journalism. With their stories, these journalists have influenced consumers in their decisions and have contributed to the growing industry,\u201d said Ayll\u00f3n.<\/p>\n<p><strong>Board of Judges<\/strong><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\" size-medium wp-image-363 alignleft\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/HFA-15-300x200.jpg\" alt=\"HFA-15\" width=\"300\" height=\"200\" \/>\u00a0<\/strong><\/p>\n<p>The panel of judges for this year\u2019s Henry Ford Awards was composed of experts in the academe and corporate world.\u00a0 All entries went through the review and scrutiny of the panel via a two-phase judging process.<\/p>\n<p>Phase one judges included esteemed academicians who have been part of the HFA judging panel for the past few years: Danilo Arao, Associate Dean, College of Mass Communications, University of the Philippines; Dr. Francine Racho, Vice Dean, School of Communications, University of Asia and the Pacific; and Dr. Severino Sarmenta, Jr., School of Communications, Ateneo de Manila University.<\/p>\n<p>Phase two judges comprised of Charo Logarta-Lagamon, Chief Public Information and Assistance Division, Bureau of Customs; Marla Alvarez, Communications CSR and Site Strategy Manager, Thomson Reuters; and Kay Hart, Managing Director, Ford Philippines.<\/p>\n<p>HFA also sought out the expertise of special judges in their field like travel and lifestyle Chief Photographer Paco Guerrero and Ogilvy &amp; Mather\u2019s Executive Creative Director, Richmond Walker.<\/p>\n<p><strong>Wrap Up<\/strong><\/p>\n<figure id=\"attachment_369\" aria-describedby=\"caption-attachment-369\" style=\"width: 300px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-369 size-medium\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/HFA-21-300x200.jpg\" alt=\"HFA-21\" width=\"300\" height=\"200\" \/><figcaption id=\"caption-attachment-369\" class=\"wp-caption-text\">Kay Hart Ford Philippines General Manager leading the toast<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Ford Philippines General Manager, Kay Hart, wrapped up the evening by announcing that the Ford Ranger and all the variants became the best-selling pick-up for 2014 out selling their closest competitor by more than 500 units. She thanked the motoring journalist who supported Ford Philippines in 2014 in their successes and in their ongoing \u201cOne Ford Story.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" size-medium wp-image-367 alignleft\" src=\"http:\/\/techbeatph.com\/wproot\/wp-content\/uploads\/2015\/01\/HFA-19-300x200.jpg\" alt=\"HFA-19\" width=\"300\" height=\"200\" \/><\/p>\n<p>We did not participate this year in the Henry Ford Awards, but next year hopefully we will be submitting our entries to the HFA. Hopefully god willing we will be able to win an award or two.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MANILA, Philippines, 08 January 2015 \u2013 Techbeatph.com got invited for the first time to 14th Annual Henry Ford Awards (HFA). Ford Philippines celebratesd motoring journalism excellence at the annual event. The Henry Ford Awards is the country\u2019s most prestigious journalism award-giving body that recognizes the best multimedia work of journalists that helped drive and shape&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-345","post","type-post","status-publish","format-standard","hentry","category-mobility"],"_links":{"self":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/comments?post=345"}],"version-history":[{"count":16,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/345\/revisions"}],"predecessor-version":[{"id":425,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/345\/revisions\/425"}],"wp:attachment":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/media?parent=345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/categories?post=345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/tags?post=345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}