{"id":18763,"date":"2021-01-15T08:51:35","date_gmt":"2021-01-15T08:51:35","guid":{"rendered":"http:\/\/www.techbeatph.com\/wproot\/?p=18763"},"modified":"2021-01-15T08:51:35","modified_gmt":"2021-01-15T08:51:35","slug":"amd-ceo-lisa-su-showcases-a-digital-first-world","status":"publish","type":"post","link":"https:\/\/www.techbeatph.com\/wproot\/amd-ceo-lisa-su-showcases-a-digital-first-world\/","title":{"rendered":"AMD CEO Lisa Su Showcases a Digital-First World"},"content":{"rendered":"<p><strong>AMD CEO Lisa Su Showcases a Digital-First World <\/strong><strong>at Consumer Technology Association\u2019s Consumer Electronics Show<\/strong><\/p>\n<p>Consumer Technology Association\u2019s Consumer Electronics Show, <a href=\"http:\/\/www.amd.com\/\">AMD<\/a> (NASDAQ: AMD) showcased technology innovations that are improving how consumers live, work and play. During her <a href=\"https:\/\/www.youtube.com\/watch?v=sxTjfX9v8M0&amp;feature=youtu.be\">keynote<\/a>, AMD President and CEO Dr. Lisa Su reiterated the importance of high-performance computing in people\u2019s daily lives and the ways in which the acceleration of digital transformation \u2013 at home and at work \u2013 point to a bright future this year and beyond. To power that future, Dr. Su announced a new family of high-performance mobile processors for laptops and offered a preview of an upcoming next-generation server processor for data centers.<\/p>\n<p>\u201cAMD is incredibly proud to be at the heart of products, services and experiences keeping us productive, learning, connected and entertained in an increasingly \u2018digital first\u2019 world,\u201d said Dr. Su. \u201cWe are committed to consistently pushing the envelope on what\u2019s possible in PCs, gaming, data centers and the cloud together with our industry partners.\u201d<\/p>\n<p>Dr. Su was joined in the keynote by a diverse set of partners: HP CEO Enrique Lores, Lenovo CEO Yang Yuanqing, Vice President of Technology for Lucasfilm Fran\u00e7ois Chardavoine, Mercedes AMG Petronas Formula 1 Driver Sir Lewis Hamilton and Team Principal and CEO Toto Wolff, and Microsoft Chief Product Officer Panos Panay. Each shared how they partner with AMD to offer some of the most exciting products, services and experiences to people around the world. For example, Lewis Hamilton, Formula 1 champion, discussed the role of high-performance computing in racing, from the design and testing of the car to the analysis of race data for competitive advantage.<\/p>\n<figure id=\"attachment_18767\" aria-describedby=\"caption-attachment-18767\" style=\"width: 512px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18767\" src=\"http:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-2.jpg\" alt=\"\" width=\"512\" height=\"343\" srcset=\"https:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-2.jpg 512w, https:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-2-300x201.jpg 300w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><figcaption id=\"caption-attachment-18767\" class=\"wp-caption-text\">AMD CEO Dr. Lisa Su talks with Vice President of Technology for Lucasfilm Fran\u00e7ois Chardavoine at CES 2021.AMD CEO Dr. Lisa Su talks with Vice President of Technology for Lucasfilm Fran\u00e7ois Chardavoine at CES 2021.<\/figcaption><\/figure>\n<figure id=\"attachment_18769\" aria-describedby=\"caption-attachment-18769\" style=\"width: 513px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18769\" src=\"http:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-3.jpg\" alt=\"\" width=\"513\" height=\"341\" srcset=\"https:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-3.jpg 513w, https:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-3-300x199.jpg 300w\" sizes=\"auto, (max-width: 513px) 100vw, 513px\" \/><figcaption id=\"caption-attachment-18769\" class=\"wp-caption-text\"><br \/>AMD CEO Dr. Lisa Su talks with Mercedes AMG Petronas Formula 1 Driver Sir Lewis Hamilton at CES 2021.<\/figcaption><\/figure>\n<figure id=\"attachment_18771\" aria-describedby=\"caption-attachment-18771\" style=\"width: 509px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18771\" src=\"http:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-4.jpg\" alt=\"\" width=\"509\" height=\"339\" srcset=\"https:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-4.jpg 509w, https:\/\/www.techbeatph.com\/wproot\/wp-content\/uploads\/2021\/01\/AMD-CEs-4-300x200.jpg 300w\" sizes=\"auto, (max-width: 509px) 100vw, 509px\" \/><figcaption id=\"caption-attachment-18771\" class=\"wp-caption-text\">AMD CEO Dr. Lisa Su talks with Microsoft Chief Product Officer Panos Panay at CES 2021.<\/figcaption><\/figure>\n<p>In addition, scientific researchers explained how an additional 12 petaflops of donated AMD EPYC&#x2122; and AMD Radeon Instinct compute power is accelerating their work to research infectious disease including COVID-19. (6:00 \u2013 9:00)<\/p>\n<p><strong>\u00a0<\/strong><strong>New Product Innovation<\/strong><\/p>\n<p>AMD showcased its track record of executing consistently against its ambitious product roadmap again at CES 2021. Dr. Su announced the new AMD Ryzen&#x2122; 5000 series mobile processors that bring the industry-leading performance<sup>1<\/sup> and high efficiency of the \u201cZen 3\u201d core to laptops, and shared the first public demonstration of the upcoming 3<sup>rd<\/sup> Gen AMD EPYC&#x2122; server processor for data centers, cloud services and high-performance computing.<\/p>\n<p><strong>AMD Ryzen 5000 Series Mobile Processors \u2013 powerful and energy-efficient PC processors for ultrathin and gaming laptops.<\/strong><\/p>\n<p>To support the dramatic shift to working and learning from home, AMD launched new AMD Ryzen 5000 series processors based on the \u201cZen 3\u201d core, combining industry-leading performance<a href=\"#_edn1\" name=\"_ednref1\">[i]<\/a> with the power efficiency needed for next-generation mobile PC computing. (18:29 \u2013 23:42)<\/p>\n<ul>\n<li>The world\u2019s top notebook OEMs, including Asus, HP and Lenovo, will all bring AMD Ryzen 5000 systems to market starting in February, with more than 150 systems expected to launch this year.<\/li>\n<li>The newly announced family of AMD processors includes AMD Ryzen 5000 U-Series Processors optimized for thin and light notebooks, as well as AMD Ryzen 5000 H-Series Processors for mobile gamers and creators.<\/li>\n<li>HP CEO Enrique Lores and Lenovo CEO Yang Yuanqing discussed how their companies in partnership with AMD are shaping the compute experience of the future with new form factors. (23:43 \u2013 27:15; 35:30 \u2013 38:49)<\/li>\n<li>Microsoft Chief Product Officer Panos Panay discussed the essential nature of the PC for connecting, working, learning and gaming and the AMD and Microsoft co-engineering that is revolutionizing these computing experiences. (11:00 \u2013 17:15)<\/li>\n<\/ul>\n<p><strong>3<sup>rd<\/sup> Gen AMD EPYC Processor, codenamed \u201cMilan\u201d \u2013 designed to extend AMD leadership in performance, total cost of ownership and security features.<\/strong><\/p>\n<p>AMD EPYC processors are at the heart of the supercomputers, data centers and cloud services underpinning scientific research, global business, ecommerce and increasingly important cloud services like online learning, collaboration applications and video conferencing. In her keynote, Dr. Su provided the first public demonstration of the 3<sup>rd<\/sup> Gen AMD EPYC processor, codenamed \u201cMilan.\u201d The demonstration featured the Weather Research and Forecast (WRF) Model \u2013 used in more than 160 countries \u2013 crunching through a compute-intensive weather forecast for the continental United States, with two 32-core \u201cMilan\u201d processors outperforming two of the competition\u2019s highest end dual socket processors by ~68%. (46:03 \u2013 48:48) 3<sup>rd<\/sup> Gen AMD EPYC processors will raise the bar for performance, advanced security features and the business value for which AMD is known. AMD plans to announce product and ecosystem details in Q1 2021.<\/p>\n<p><iframe loading=\"lazy\" title=\"AMD at CES 2021\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/sxTjfX9v8M0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Be a member of the Techbeatph community. Like our\u00a0<strong><a href=\"https:\/\/www.facebook.com\/techbeatph\/\">Facebook page<\/a>,\u00a0<\/strong>subscribe to our\u00a0<strong><a href=\"https:\/\/www.youtube.com\/channel\/UC1oGaH2aZbHmDo-1Oh4-X0Q\">YouTube Channel<\/a>;\u00a0<\/strong>and visit our website to get the latest news on tech, lifestyle and sports.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AMD CEO Lisa Su Showcases a Digital-First World at Consumer Technology Association\u2019s Consumer Electronics Show Consumer Technology Association\u2019s Consumer Electronics Show, AMD (NASDAQ: AMD) showcased technology innovations that are improving how consumers live, work and play. During her keynote, AMD President and CEO Dr. Lisa Su reiterated the importance of high-performance computing in people\u2019s daily&#8230;<\/p>\n","protected":false},"author":3,"featured_media":18764,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[25,21,24],"tags":[55,1375,72,71,113,69,45,88],"class_list":["post-18763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accesories","category-gadgets","category-laptops","tag-amd","tag-ces-2021","tag-consumer-electronics","tag-digital-appliances","tag-esports","tag-gaming","tag-gaming-laptops","tag-graphics-card"],"_links":{"self":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/18763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/comments?post=18763"}],"version-history":[{"count":6,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/18763\/revisions"}],"predecessor-version":[{"id":18774,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/posts\/18763\/revisions\/18774"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/media\/18764"}],"wp:attachment":[{"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/media?parent=18763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/categories?post=18763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techbeatph.com\/wproot\/wp-json\/wp\/v2\/tags?post=18763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}