vivo V60 Launch: Portraits, Power, Purple, and Pop
vivo V60 Launch: Portraits, Power, Purple, and Pop
A Night of Glamour and Innovation at Shangri-La
vivo Philippines didn’t just launch a smartphone—they staged a spectacle. Held at Shangri-La The Fort, the vivo V60’s grand unveiling was a fusion of fashion, tech, and pop culture. From the moment the lights hit the runway, it was clear: this wasn’t your average product launch. vivo V60 Launch: Portraits, Power, Purple, and Pop
Berry Purple, Summer Blue, and Mist Gray—the V60’s colorways—were introduced through a high-energy fashion show led by Max Collins, Nicole Cordoves, and a lineup of models who made the phones look like couture accessories. Hosts KC Montero and Nicole kept the energy high, guiding the crowd through a night that celebrated vivo’s 10th anniversary with flair.
Ten Years of vivo: Gratitude, Growth, and a Glimpse Forward
Lulu Liu, vivo Philippines’ Brand Marketing Director, opened the evening with a message that hit all the right notes. “Tonight is more than an anniversary,” she said. “It’s about looking back with gratitude, standing here with pride, and looking forward with confidence.”
The V60, she explained, is more than a device—it’s a symbol of how far vivo has come. And judging by the crowd’s reaction, it’s also a sign of where the brand is headed: toward a future where style and substance go hand in hand.
ZEISS Partnership: Portraits That Feel Like Fine Art
Franziska Hoffmann of ZEISS Photonics & Optics took the stage to highlight the collaboration that’s turning everyday users into portrait pros. ZEISS and vivo share a philosophy: put the user first. And with the V60’s 50MP Super Telephoto Camera, that philosophy is now baked into every shot.
Keshav Chugh, Senior Product Manager at vivo Global, broke down the tech behind the beauty. From AI-powered imaging tools to design inspiration rooted in elegance and performance, the V60 is built to transform snapshots into storytelling.
Marian Rivera: Ambassador, Icon, and Heart of the Celebration
Then came the moment everyone was waiting for. Marian Rivera, vivo’s brand ambassador, lit up the stage with a surprise dance number that reminded everyone why she’s a national treasure. Her connection to the brand was more than promotional—it was personal, woven into the Kwentong Syete campaign that celebrates real stories from real users.
Marian didn’t just perform—she led. She hosted games, awarded winners, and brought fans closer to the brand. Two lucky guests received vivo TWS 3e earbuds, while one walked away with a brand-new V60. That’s what you call a party favor.
HORI7ON and Max Collins: Tech Meets Pop Culture
Max Collins returned to the stage with a performance that matched the V60’s energy—sleek, expressive, and unapologetically bold. Vinci of HORI7ON and his team brought the house down with interactive games and performances that showcased the V60’s telephoto power in action.
HORI7ON didn’t just entertain—they connected. Their presence bridged the gap between tech and youth culture, proving that the V60 isn’t just a phone—it’s a lifestyle statement.
Marian’s Goddess Entrance: A Moment Worth Capturing
Just when the crowd thought the night had peaked, the ballroom lights dimmed. The doors opened. And Marian Rivera made her entrance.
Draped in elegance, she walked with the poise of a queen and the confidence of someone who knows she’s holding the future in her hand. As she raised the vivo V60 high, the crowd erupted. Cameras flashed. Applause echoed. And the V60 was officially launched.
It was more than a product reveal—it was a coronation.
vivo V60: Specs, Pricing, and Pre-Order Perks
Hazel Bascon, vivo Philippines’ VP of Sales, closed the night with the details everyone was waiting for:
- vivo V60 12GB + 256GB – ₱28,999
- vivo V60 12GB + 512GB – ₱30,999
Pre-orders run until September 12, 2025, and come with up to ₱2,000 in discounts, 0% installment plans, a vivo VIP Card packed with premium after-sales services, and free vivo Buds worth ₱1,699.
Why the V60 Matters
The vivo V60 isn’t just another midrange phone—it’s a statement. With ZEISS-powered cameras, a massive 6,500mAh BlueVolt battery, and AI tools that turn creativity into instinct, it’s built for users who want more than specs. They want stories. They want style. They want substance.
From its IP68/IP69 durability to its Snapdragon 7 Gen 4 processor, the V60 is ready for anything—from photo shoots to poolside scrolls. And with features like AI Four-Season Portrait, AI Magic Move, and AI Image Expander, it’s not just smart—it’s intuitive.
