Sony Unveils the Future of Entertainment with Its 2025 Lineup
Sony Unveils the Future of Entertainment with Its 2025 Lineup
A New Era of Innovation

Taguig City, Philippines – Sony Philippines has once again pushed the boundaries of entertainment technology,- Sony Philippines successfully hosted an exclusive preview of its 2025 product line-up at an intimate hands-on demo event held on April 30, 2025, the event welcomed tech media, influencers, and My Sony Members, allowing them to experience the future of home entertainment, personal audio, and digital imaging up close.

Carrying the theme “Experience the Future of Entertainment,” the showcase highlighted Sony’s commitment to innovation, seamlessly blending cutting-edge technology with the everyday needs of Filipino consumers.
Bravia TV Series: Bringing Cinema Home
Sony’s 2025 Bravia lineup continues its legacy of cinematic excellence, merging AI-driven enhancements with top-tier visual performance.
The Bravia 8 II, Bravia 5, and Bravia 2 II each leverage Sony’s XR Processor with AI scene recognition, ensuring deep blacks, hyper-realistic contrast, and stunning clarity.

Bravia 8 II: Sony’s flagship model, featuring XR Triluminos Max™ technology, advanced color accuracy, and the Slim One Slate design—where the screen seamlessly merges with the bezel for a sleek, immersive viewing experience.
Bravia 5: Built for premium entertainment, this 4K powerhouse features XR Backlight Master Drive, intelligently managing LED brightness to deliver cinematic colors and lifelike details—ideal for home theaters.
Bravia 2 II: An affordable upgrade, equipped with 4K Processor X1 and 4K X-Reality PRO, capable of upscaling HD content to near-4K resolution. With Dolby Atmos® and DTS:X® audio enhancements, this model ensures rich sound quality for casual viewers and audiophiles alike.
Sony also introduced the Bravia Theatre System, a fully modular audio setup designed to complement Bravia TVs for an unparalleled home cinema experience.
ULT Power Sound: Built for Bold Entertainment
Sony’s ULT Power Sound Series caters to those who love immersive audio—whether at home or on the move.

ULT Tower 9 & ULT Tower 9AC bring 360° party sound, powerful bass, and karaoke-ready features, complete with vibrant LED lights.
Sony also unveiled ULT Field 3 & ULT Field 5, its latest wireless speakers built for outdoor durability with IP67 waterproofing, 12-30 hours of battery life, and an ULT bass boost button for deep, resonant sound.
For karaoke enthusiasts, Sony introduced ULTMIC1, a wireless microphone ensuring clear vocals and seamless connectivity with ULT speakers, enhancing any party or gathering.
Next-Level Personal Audio
Sony also revealed its latest innovations in personal audio, blending style, comfort, and functionality.

WF-C710N Wireless Earbuds: Designed for professionals and audiophiles, these earbuds feature Adaptive Sound Control, advanced noise cancellation, and up to 15 hours of battery life—making them perfect for travel and everyday use.
Sony’s WH-CH520 on-ear headphones return with new color options—playful pink and sunny yellow, offering lightweight comfort and 50-hour battery life, perfect for long listening sessions.
The WH-CH720N Wireless Noise Cancelling Headphones also received a muted pastel pink variant, catering to consumers who value style and performance.
Strengthening Sony’s Connection with Consumers
Beyond the product demos, Sony created an immersive brand experience, featuring live Q&As, social engagement activities, and interactive content showcases.
Sony’s holistic approach to technology isn’t just about products—it’s about community, creativity, and connections. Whether it’s cinema lovers, content creators, or audiophiles, Sony continues to deliver solutions that redefine entertainment for the modern Filipino.
As 2025 unfolds, Sony remains at the forefront of innovation, developing next-gen technology that enhances how we experience content, music, and entertainment.
For product availability and updates, visit: https://www.sony.com.ph

