OPPO Elevates Champions League Experience
OPPO Elevates Champions League Experience With Tech Innovations
Spectacular Finale and OPPO’s Third-Year Partnership
The UEFA Champions League 2024/25 season reached its apex under the floodlights of the Munich Football Arena. And for the third straight year, OPPO stood shoulder to shoulder with football’s elite as the Official Smartphone Product Partner. This isn’t mere branding. It’s a multi-layered collaboration that merges OPPO’s cutting-edge technology with football’s global passion. From pitch-side activations to fan-centric CSR programs, OPPO reaffirmed its mission to help players and supporters alike “Make Your Moment.”

Munich buzzed with anticipation. Across four weeks and 63 high-stakes matches, 32 of the world’s most storied clubs vied for glory. Yet OPPO’s presence offered a different kind of drama. Here, gadgets and goals collide—creating richer experiences both on and off the pitch.
AI-Powered Fan Engagement at Champions Village
Step into the Champions Village and you step into OPPO’s world of interactive football culture. A sprawling showcase of UEFA Champions League history. A highlight reel of past finals. And front and center: the latest OPPO AI technologies and camera breakthroughs.

The star attraction? The AI-powered virtual selfie experience with global brand ambassador Lamine Yamal. Fans tapped into the OPPO booth, put on AR-enabled headsets, and struck poses beside a life-size digital avatar of the Barcelona wonderkid. The result: a hero moment captured and shared in real time, all driven by OPPO AI.
Inter Milan legend Marco Materazzi even dropped by the OPPO Hospitality Lounge. He mingled with supporters, signed autographs, and demoed OPPO’s newest devices. His surprise appearance reminded everyone that while footballers retire, technology keeps pushing the game forward.
Innovative Camera Tech for Sideline Clarity
One persistent challenge for stadium spectators? Capturing distant action without jarring zoom. OPPO’s latest camera innovation answers that head-on. The new telephoto zoom lets fans in the upper tiers record sideline drama as if they were pitch-side.
Goals, tackles, and goalkeeper heroics remain crisp and detailed. OPPO AI enhancements—AI Unblur to stabilize motion, AI Eraser to remove visual clutter—further refine every shot. Suddenly, phones aren’t just memory dumpers. They’re portable broadcast tools. And every fan becomes their own director, crafting visual narratives that rival professional highlights.
Global Football Culture Meets Technology
Football is a universal language. OPPO’s activations reminded us of that. On the eve of the final, legends from Brazil—Kaká and Cafu—led a charity football clinic for local youth in Munich. They drilled passing, shooting, and tactical drills, all while OPPO devices recorded every stepover and curveball.

Then came Micah Richards, former England international and respected pundit. He joined a 5v5 match, coaching up-and-coming talent. Phones sprinted alongside them, capturing joyful celebrations through OPPO’s AI-powered lenses.
On match day, OPPO brought legends Kaká, Esteban Cambiasso, and a group of Chinese youth women footballers to try Cuju, an ancient Chinese ball game. This cross-cultural exchange underlined one truth: technology can connect traditions and forge new sporting bonds.
Youth Clinics with Football Legends
These aren’t one-off celebrity shows. OPPO’s partnership extends deep into grassroots development. In São Paulo, the brand launched a sports initiative across four communities. Local pitches were renovated. Equipment was donated. Professional coaching sessions were organized. The aim: create pipelines for emerging talent to reach professional clubs.
In Egypt, OPPO’s Maker Dream League in partnership with The Maker Football School identified top young players nationwide. It wasn’t just a tournament. It was an intensive program of workshops, fitness regimens, and mentorship by pro coaches. A genuine springboard to international opportunities.
And in Mexico, OPPO teamed with UNESCO and the municipal sports institutes of Puebla and Chihuahua. Essential training gear, wearable tech for performance tracking, and community tournaments inspired local youth to dream of careers in football.
Community Programs and Global Development
OPPO’s CSR efforts aren’t confined to Latin America and the Middle East. They span continents. By supporting football in underserved communities, OPPO leverages its technology for social good. Each CSR program features OPPO devices—smartphones, tablets, and wearables—enabling data-driven training, health monitoring, and virtual coaching.
Young players at remote academies now have access to video analysis. Coaches can review technique on tablet screens. Parents can track progress through dedicated apps. Technology becomes more than a gadget; it becomes a bridge to opportunity.
Technology That Connects Fans and Spurs Growth

Inside the stadium, OPPO’s presence is hard to miss. Field-level LED screens and stadium video boards flash co-branded content: match stats, replays, and interactive fan polls—all delivered through OPPO’s network. The brand’s AI has a starring role both behind the scenes and on display.
Beyond broadcasting, OPPO offers digital experiences for supporters worldwide. Mobile apps powered by OPPO cloud services enable you to vote for Man of the Match, enter trivia challenges, and unlock exclusive behind-the-scenes footage. Whether you’re in Munich or Manila, these engagement tools sharpen your connection to the tournament.
Pushing Football Forward with Smarter Tech
In an era where data is king, OPPO’s AI suite is a game changer. It offers real-time stats for broadcasters. It powers predictive analytics for coaches. It fuels augmented reality overlays for fans—highlighting player heat maps, distance covered, and tactical formations on your smartphone screen.
This is more than incremental progress. It’s an entirely new layer of football intelligence. The era of “static spectator” is over. OPPO invites you to become an active participant, equipped with insights and moments you helped create.
Amplifying Passion on and Off the Pitch
Football’s heartbeat is its fans. By weaving technology through every facet of the tournament, OPPO ensures that passion isn’t just expressed in chants and colors. It’s captured, shared, and preserved in immersive, AI-enhanced experiences.
OPPO’s third year with the UEFA Champions League is about more than sponsorship. It’s a living proof of how innovation can elevate sport, democratize content creation, and nurture the next generation of players. It’s about making each moment matter, whether you’re scoring goals or capturing them.

