Novo Nordisk Leads Fight Against Obesity With Education
Novo Nordisk Leads Fight Against Obesity With Education
A Public Health Crisis in the Making
Obesity is one of the fastest-growing health challenges in the Philippines, and recent data from the Food and Nutrition Research Institute (FNRI) paints a concerning picture. Four out of ten Filipino adults now live with obesity, with children and adolescents also at risk due to changing lifestyles, processed food consumption, and reduced physical activity.
Despite its high prevalence, obesity remains largely overlooked, yet it is a major driver of serious chronic diseases such as:
- Type 2 diabetes
- Hypertension
- Heart disease
- Stroke
- Certain types of cancer
Recognizing the urgency of this issue, Novo Nordisk is launching the Truth About Weight campaign in the Philippines, aiming to increase awareness, eliminate stigma, and encourage Filipinos to seek proper care.
Shifting the Narrative on Obesity
With 25 years of dedicated global research in obesity treatment, Novo Nordisk is committed to changing how society views obesity—not as a lifestyle choice, but as a complex disease requiring medical intervention and support.
“Obesity is one of the most misunderstood and undertreated health challenges today,” explains Wei Sun, General Manager of Novo Nordisk Philippines. “Through the Truth About Weight campaign, we aim to empower Filipinos with accurate information and helpful resources, so they understand obesity as a disease and access the care they need.”
Obesity Is More Than Just Weight Gain

At the core of the campaign is an important truth: obesity is not simply caused by poor habits—it is a chronic disease influenced by multiple factors, including:
- Genetics
- Environmental conditions
- Hormonal imbalances
- Psychological health
According to Dr. Ma. Corazon del Mundo, a psychiatrist and diplomate member of the Philippine Psychiatric Association (PPA), weight stigma is deeply ingrained in society. “Individuals affected by obesity often face shame and judgment, not just socially, but within healthcare environments. This stigma prevents them from seeking the treatment they deserve.”
Providing Scientific Resources and Support
The Truth About Weight campaign seeks to combat misinformation and societal bias by offering science-based education and practical health solutions.
Through the Truth About Weight website, individuals can access:
- Scientific insights into obesity and how it affects overall health
- A free weight health risk assessment
- Educational materials to understand weight-related diseases
- Inspiring stories from individuals overcoming obesity challenges
- Guidance on seeking professional help
Ending the Stigma Around Obesity
Beyond information, Novo Nordisk emphasizes the need for compassion and action.
“Our goal is to shift the conversation from blame to understanding and from stigma to support,” says Dr. Cyrus Pasamba, Senior Medical Manager of Novo Nordisk Philippines. “Obesity transcends mere aesthetics—it is a legitimate disease that warrants serious attention, resources, and most importantly, empathy.”
Encouraging Filipinos to Take Charge of Their Health
Novo Nordisk urges Filipinos to actively engage in their health and share insights from the campaign with family and friends. Through the Truth About Weight website, they can:
- Assess their weight-related health risks
- Access reliable, science-backed information
- Find guidance on consulting healthcare professionals
A Movement for Change
The launch of the Truth About Weight campaign is not just an awareness initiative—it is a call for urgent action in the fight against obesity.
“The silence surrounding obesity must end,” concludes Wei Sun. “It is a disease that we must treat with urgency and seriousness. The Truth About Weight campaign is about creating change, dignity, and improved health for every Filipino.”
Novo Nordisk invites Filipinos to participate in the conversation, challenge misconceptions, and take proactive steps in managing their health. By working together, the country can move toward a healthier future, free from the stigma and neglect of obesity-related issues.
For more information about the Truth About Weight campaign and to access valuable resources, visit Truth About Weight website.