TCL and Abenson Bring Cinema Home in 115 Inches

TCL and Abenson Bring Cinema Home in 115 Inches

The TCL C7K QD-Mini LED TV is a monster-sized leap into immersive home entertainment.

The Big Reveal: TCL and Abenson Go All-In

When TCL says “go big,” they don’t mean 65 inches. They mean 115. That’s not a typo. That’s a wall-filling, jaw-dropping, popcorn-demanding display that turns your sala into a private movie house. TCL and Abenson Bring Cinema Home in 115 Inches

In partnership with Abenson—aka the appliance store Filipinos trust when upgrading their homes—TCL launched the 115” C7K QD-Mini LED TV at Abenson Greenhills Madison. And no, this wasn’t just a showroom demo. It was a full-blown cinematic experience, complete with recliners, mood lighting, and slushies. The only thing missing was a ticket booth.

The theme? “Experience Cinema Viewing at Home.” The message? You don’t need to leave your house to feel like you’ve left it.

Meet the Beast: TCL C7K QD-Mini LED TV

Let’s talk specs. Because this isn’t just a big screen—it’s a big deal.

The TCL C7K combines Quantum Dot technology with Mini LED backlighting. Translation: it’s not just bright, it’s precise. Blacks are deeper, colors are richer, and contrast is sharper than your tito’s commentary during a basketball game.

Mr. Charlie Huang, TCL’s Deputy Product Director of Brownline, summed it up best: “We engineered this to redefine true clarity—not just sharper visuals, but a picture that feels more alive, more real, and more responsive to everything you love to watch.”

And yes, it’s built for Filipino homes. Even in well-lit rooms, the display holds its own. No more squinting during daytime Netflix binges.

TCL’s Star-Studded Support Crew

TCL didn’t just roll out a TV. They rolled out a cast.

Comedienne Ashley Rivera (aka Petra Mahalimuyak), art collector Bigboy Cheng, and the Cariaso family—yoga instructor Erika Padilla and Blackwater Bossing Head Coach Jeff Cariaso—were all in attendance. And they weren’t just there to smile and wave. They were genuinely impressed.

Ashley called it “absolutely breathtaking,” noting how the HDR quality makes every scene pop. Bigboy Cheng was floored by the size, saying it’s “an instant upgrade to a premium home theater experience.” And Erika? She said the scale alone transforms any room into a cinema. Jeff added, “The ability to immerse yourself in entertainment of this magnitude, all from the comfort of your own living room, is truly amazing.”

Honestly, if this TV were a movie, it’d be a blockbuster.

TCL x Abenson: A Partnership That Delivers

Ms. Apple Ma, Abenson’s Retail Marketing Head, nailed the sentiment: “At Abenson, our mission is to bring the good life to every Filipino household.”

And TCL? They’re not just about tech—they’re about experience. Ms. Cyd Montebon, TCL’s Deputy Director of Sales, emphasized their top spot in the Panel TV category and their commitment to pushing boundaries.

This partnership isn’t just about selling a product. It’s about redefining what home entertainment means for Filipino families. It’s about giving us the tools to turn ordinary nights into cinematic events.

The Promo That Got Everyone Talking

Now, let’s talk pesos.

From August 1 to 10, TCL and Abenson are offering the 115” C7K QD-Mini LED TV for ₱590,999. Yes, it’s a premium price—but it comes with premium freebies worth ₱63,990. That includes a 2HP Inverter Air Conditioner and a Top Loading Water Dispenser.

 

So basically, you’re not just buying a TV. You’re upgrading your entire lifestyle.

 

Final Words from TCL’s Brand Manager

Joseph Cernitchez, TCL Philippines’ Brand Manager, wrapped things up with a message that hits home: “This launch is more than just the unveiling of a new product—it reflects TCL’s ongoing mission to elevate how Filipinos experience home entertainment.”

And that’s the heart of it. This isn’t just about specs and screen size. It’s about creating moments. It’s about giving Filipino families the chance to enjoy world-class entertainment without leaving the house—or breaking the bank.

For more information about the TCL 115” C7K QD-Mini LED TV, go to  https://www.tcl.com/ph/en.