Jollibee x Coke Taste the Joy
Two Iconic brands come together for an awesome collaboration
Jollibee, the Philippines’ leading fast-food chain joined forces with Coca-Cola for the most conic collaboration this year between two major brands. Coca-Cola will now be available in limited edition Jollibee Coke cans. This is a first time that a Filipino fast-food chain will appear on a Coke can.
The two Global brands have always been identified with happiness and joy to almost all Filipinos- one a brand that grew out locally developing its own taste and another a global brand that is part of all our celebrations bringing us refreshing beverages.
“This is a very proud moment for us considering that Jollibee will be the first brand icon to be featured on a coke can and that our loyal customers will have the chance to own it. It’s truly an honor to be working with a global brand and long-time valued business partner like Coca-Cola. I can say that this is a perfect pairing because we are collaborating with a brand that shares our values an our goal to bring joy and happiness to Filipinos.”Shared Francis Flores, Jollibee Global Brand Cheif Marketing Officer.